Walking in the Olympic sail center, it is difficult to find a non-sponsor with a trademark such as advertising carrier.

Wheelchair supplier

Like the Beijing Olympic Games, the various partners, sponsors and suppliers of the Beijing Paralympic Games are also very clear. Reporters learned that the Paralympic Games as many as 19 partners, involving communications, crude oil, finance, clothing, aviation, insurance, catering and other more than 10 categories; and sponsors have 10, including home appliances, beer, Dairy products, etc .; and Paralympic exclusive suppliers and suppliers, respectively, there are three, including washing supplies, motorcycles and leather goods and other categories, in addition to the characteristics of the Paralympic Games can reflect some of the categories, such as the spectrum analyzer Suppliers, prosthetics and wheelchair repair suppliers. According to the relevant person in charge of the Olympic Sailing Committee, these partners, sponsors and suppliers have been identified, in accordance with the provisions of the brand protection, they are in the Paralympic venues enjoy a special brand protection policy. In principle, with the same category of items shall not appear in the venue, even if there must be full coverage of its trademark. Not in the partners, sponsors, suppliers of goods, although you can use, but also must be brand coverage.

Power outlet also hit the "patch"

Olympic fan before the game, the Olympic Sailing Committee conducted a brand coverage "mobilization" --- all staff of their own desk and where the office of the various brands of trademarks were compared, once found to have non-sponsored corporate brand trademark Immediately covered with tape. After the end of the Olympic sailing, in order to strictly do a good job of the Paralympic sailor brand protection work, the Olympic Sailing Committee staff have carried out the relevant leaks, once found to tape off and so on, the first time to re-paste.

This afternoon, the reporter in the Olympic sail center turned around and found that the whole venue is difficult to find a non-sponsored business brand trademark. Located in the athletes to prepare the area of direct drinking water equipment, equipment brand trademark is still covered with white tape tightly in the main operation center of the mobiles phones fast charger, the brand trademark was also hidden in the slightest; even the media The center of the media within a small power outlet, the small piece of the trademark above it did not escape the fate of being covered. "The two Olympic Games, the same wonderful, but also has almost the same brand protection standards.We can not because of the small size of the Paralympic sail to relax the requirements." Olympic Sailing Committee official said.

Athletes wear also has provisions (the elderly scooter manufacturers)

Reporters learned that, and the Olympic sailing as the same, to participate in Paralympic athletes, officials of the uniforms, spectators, journalists and other uniforms must also meet the relevant provisions of brand control. The only difference is that the number of Paralympic sailors can be advertised on a certain number of advertisements.

Specific brand control regulations: athletes and officials uniforms on each piece can produce a production mark, the largest area of 20 square centimeters; in the waist of the conjoined clothes above and below can produce a production mark, but not placed in too Close to each area of up to 20 square centimeters. A pair of producers may have a logo of up to 6 square centimeters on each piece of the pair (one pair of gloves). On the protective mask (such as goggles, sunglasses), there may be two production marks on each side of the ear 1, each with a maximum of 3 square centimeters per area. In the shoes and foot supplies on each piece (a pair of shoes for 2) can appear a production mark, the largest area of 6 square centimeters. Auditors, media reporters and other uniforms or clothing can appear on the normal production of trademarks, but shall not be deliberately displayed or used for advertising purposes, and should avoid the "group logo." Olympic members of the family, other guests and their followers uniforms or clothing can appear on the normal production mark, there is no hard quantity and size requirements, but also not deliberately displayed or used for advertising purposes. Including the opening and closing ceremonies, awards ceremony, including the activities of the participants or performers of uniforms or clothing and the use of props shall not appear on any brand logo.

Failure to comply with the provisions of serious consequences

According to the relevant regulations, no one in the venue will be allowed to display any brand or for advertising purposes, while the group logo will be banned; athletes and team officials, technical officers and awards guests shall not carry any Equipment or equipment to participate in any ceremony or interview, from the venue to retire in the mixed area except when interviewed, but not deliberately in an excessive way to display equipment or equipment into or through the mixing area; no one shall be any form of Promotional flags or slogans, flyers, flag with a commercial logo, promotional items into the venue, and no sale or distribution of any products, clothing or other items with an enterprise logo in the venue, but can carry their own Flag / flag.

Beijing 2008 Paralympic group of customers, as well as all other admission to the venue of the card holders and ticket holders, must comply with the relevant brand protection requirements. Any breach of brand protection may result in the perpetrator's qualification, eligibility or disqualification of the competition, or may be subject to the relevant penalties. Www.shyaxin.com